Broadcaster Fred Latremouille was a staple of Vancouver airwaves
TOM HAWTHORN
Special to The Globe and Mail
Published Friday, Mar. 20 2015, 7:36 PM EDT
Fred Latremouille’s voice, as smooth as cream liqueur, provided a background soundtrack for British Columbia’s baby boomers, who aged along with the popular broadcaster.
He first hit the airwaves in Vancouver at the age of 17 in 1962, building a following on Top 40 radio stations as a disc jockey spinning the latest rock and pop singles. By his 30s, he had transformed from swinging teenaged heartthrob to wisecracking television weatherman. His final public act was as an amiable and affable morning radio host alongside Cathy Baldazzi, a traffic reporter who would become his wife, on a laid-back show called Latremornings.
The death of Mr. Latremouille from liver disease at 69 shocked many of his fans, as his boyish visage and youthful vigour gave him an ageless presence.
A familiar voice on the airwaves for decades, Mr. Latremouille had the ability to connect with his audience, making him a much in-demand pitchman for radio and television commercials, where he displayed a deft comic touch.
Like many of his peers, Mr. Latremouille came to radio broadcasting as something of a loner, a boy who moved often and heard on the airwaves the exciting sounds of Elvis Presley and early rock ’n’ roll, finding in it an unseen community that shared his interests.
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