Thanks to Dan Sys' Canadian Radio News Facebook page for reporting that Vista's CFRI-FM in Grande Prairie, Alberta, switched formats and branding yesterday at 5pm.
Classic Rock FREE-FM is now CHR-formatted 2DAY-FM.
Their web folks got creative (or is it just cheap?) and use the same 2dayfm.ca "domain name" that they used for the first 2DAY stations, in Niagara Falls.
The (branding having its own domain name) concept isn't new. Check out http://shinefm.com where you will also see a gateway that lets you choose which station of the brand you want to "visit".