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Re: Vancouver Fall 09 BBM / PPM All Persons 2+

PostPosted: Fri Dec 11, 2009 9:34 am
by Howaboutthat
As has been said before, 12+ is about as useful as 2+, especially when many stations today don't sell on share.

Re: Vancouver Fall 09 BBM / PPM All Persons 2+

PostPosted: Fri Dec 11, 2009 10:37 am
by glaherty
Any theories on the Am 650 gain? Fairly subtle format change,but could the Van. Giants games be helping them? Not really sure why they took a jump, modest jump but still up.

Re: Vancouver Fall 09 BBM / PPM All Persons 2+

PostPosted: Fri Dec 11, 2009 10:52 am
by Howaboutthat
glaherty wrote:Any theories on the Am 650 gain? Fairly subtle format change,but could the Van. Giants games be helping them? Not really sure why they took a jump, modest jump but still up.


I think its just the former 600AM listeners finally showing up in the numbers.

Re: Vancouver Fall 09 BBM / PPM All Persons 2+

PostPosted: Fri Dec 11, 2009 12:35 pm
by glaherty
Makes sense.

Re: Vancouver Fall 09 BBM / PPM All Persons 2+

PostPosted: Fri Dec 11, 2009 1:29 pm
by Aaron
Also, oldies has proven to be VERY PPM friendly