Why Michael Jackson has a hit now

Sean Ross is Edison Research’s Vice President of Music and Programming. A longtime industry observer, Ross works with Edison’s radio and music industry clients, offering strategic analysis and music knowledge that goes beyond the numbers.

Why Michael Jackson has a hit now

Postby radiofan » Mon Jun 02, 2014 10:07 am

Ross On Radio: Why Michael Jackson Has A Hit Now

By Sean Ross, New York | June 02, 2014 7:20 AM EDT


And Why "This Is It," Wasn't

Not even the overwhelming surge of interest in Michael Jackson following his death in 2009 could make "This Is It" a radio hit. Urban AC showed the most support for Jackson's first posthumous song. Top 40 supplied a mere handful of event spins. Radio might have come around if there was a sales story, but "This Is It" was never released as a single, and still isn't available as a stand-alone download.

When "This Is It" underwhelmed, I suggested in a column at the time that maybe the rumored Jackson material in the can with current hot producers would have fared better. A year later, "Hold My Hand" (feat. Akon) finally surfaced and got as far as No. 39 on the Billboard Hot 100. Subsequent singles from the Michael project failed to attract much notice. It seemed that the interest in Jackson had been squandered on material that only made Jackson's classics sound better by contrast.

Read the full article at: http://www.billboard.com/biz/articles/n ... -a-hit-now
Those who danced were thought to be quite insane by those who couldn't hear the music.
User avatar
radiofan
Advanced Member
 
Posts: 10788
Joined: Sun Apr 16, 2006 2:24 pm
Location: Pitt Meadows

Re: Why Michael Jackson has a hit now

Postby hagopian » Mon Jun 02, 2014 5:30 pm

Jim Reeves is still putting out albums and he died in the late Sixties.

Old con game.

When they are resorting to holograms to fleece the suckers, you have to wonder.
User avatar
hagopian
Advanced Member
 
Posts: 1273
Joined: Wed Jun 17, 2009 2:56 pm


Return to Sean Ross On Radio

Who is online

Users browsing this forum: No registered users and 1 guest