Things We Don't Want To Hear in a Radio Ad

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Things We Don't Want To Hear in a Radio Ad

Postby Neumann Sennheiser » Thu Feb 26, 2015 2:20 pm

Found elsewhere but well worth re-posting here:

http://www.adweek.com/adfreak/everythin ... eos-163063

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Re: Things We Don't Want To Hear in a Radio Ad

Postby bigbry » Sat Feb 28, 2015 1:39 pm

This is a very funny presentation...Paul does a great vo job and cudos to Jim for putting it all together. One thing bothers me. If a client came into a big ad agency, like the one Jim works for, with $500,000 for an ad campaign and wanted all those cliché's in their ads would the agency turn down the work? Would the VO guy turn down the work because he is against saying cliché stuff?
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Re: Things We Don't Want To Hear in a Radio Ad

Postby pave » Sun Mar 01, 2015 7:56 am

God call, bry.

If I refused or even challenged the scripts I read on a regular basis, I would starve to death. I would then have to hit the road and do stand-up - the performance of which I am utterly unqualified to produce.

I'm not confident about the future, either. This, as there is no known cure for "stupid". The "prayer-mode" has, so far, not been able to produce results, as well.
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