Happy National Radio Day!

Happy National Radio Day!

Postby radiofan » Fri Aug 19, 2016 10:02 pm


We have all heard of National Record Store Day and National Independent Bookstore Day. They have become events in our neighborhoods. Even more noteworthy, they have taken on significant meaning in the lives of consumers and fans.

Saturday, Aug. 20, 2016, is a day to talk about a thing we like, radio. In fact, National Radio Day lets us pause and talk about how radio has meaning in our lives, and in the lives of our audience.

National Radio Day has emerged as a moment for radio, whether commercial, noncommercial, AM or FM, to remind audiences of its value today. While the industry is seeing pressure from digital and streaming, National Radio Day is our chance to unite and show listeners and ourselves that, in so many cities, radio is community as well as memories.

Some people claim radio is in decline. However, radio listenership is strong, in spite of competition from streaming and podcasts. In addition, radio is still a cornerstone in communities, no matter if it’s a low-power FM station or a 100,000 W full-power outlet. For rural areas and small towns, radio is a vital resource for conversation, emergency preparedness and culture. In big and mid-sized cities, radio cuts across lines of race, class and politics, giving areas with seemingly little in common a chance to come together. TV and the web just aren't as intimate or accessible as radio.

Provocative talk shows, music that is an unforgettable part of our summer and essential information from trusted sources are our carpool companions, DJs become our friends, and audiences have a passion for the stations themselves that is completely different than what they have with TV or the internet. Whereas National Record Store Day has its vinyl fanatics and music purists, National Radio Day is a chance for radio stations to celebrate the impact we have on the lives of residents, and for listeners to show some love.

- See more at: http://www.radioworld.com/article/promo ... Jgayx.dpuf

Today's Radio West "Jingle Of The Day" and "Can-Con 45 Of The Day" features both celebrate National Radio Day ...
Those who danced were thought to be quite insane by those who couldn't hear the music.
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