McCardell out at Global

[flyonthewall]

Last summer, Global cut back Mike McCardell's airtime on the News Hour. He was given a one year deal that gave him less airtime, but it was still a paycheque until the end of August
this year.

On Monday, Global's new News Director informed McCardell that his last piece will appear next Tuesday. The station is going in a different direction.

The only direction I can see them going is into the tank.

Chances are good we'll see McCardell re-appear elsewhere before too long.

[hagopian]

Michael is a gem.

These guys in TV mgt. in Vancouver are Maroons. Take a look at the ratings! How do they keep their jobs?

Cameron Bell and Mike and the people we KNOW, made Global a powerhouse.

Now look at what we have. More viewers on You Tube - watching Kristi Gordon freak out about a fly on the weather cam, than tuning in the excerable Global 1. (oh Man)

It makes me wonder.

This year - 26% of new cars are going to roll out with Pandora.* ie. Internet Music and Info. Trad media is fading faster than a Maui Tan.

[PMC]

It makes me wonder.

This year - 26% of new cars are going to roll out with Pandora.* ie. Internet Music and Info. Trad media is fading faster than a Maui Tan.

Any radio station on the web can compete with Pandora... also, most of tx/rx boxes are running Android.

[hagopian]

Very smart call. Android wars next station.......

[pave]

What radio has yet to realise is that while outfits like Pandora - and there will be others - can allow for an individual to program their own playlists, they will be unable to program the personalities.
And that, dear friends, will be radio's only opportunity. That is, if it expects to have much of a long, prosperous future.

[slowhand]

What radio has yet to realise is that while outfits like Pandora - and there will be others - can allow for an individual to program their own playlists, they will be unable to program the personalities.
And that, dear friends, will be radio's only opportunity. That is, if it expects to have much of a long, prosperous future.

One of the satellite radio companies claims to have solved that. Some of their popular channels allow you to alter the music mix on their internet version without losing the personality who talks at you every ten minutes or so.

[PMC]

. Some of their popular channels allow you to alter the music mix on their internet version without losing the personality who talks at you every ten minutes or so.

So the personality is `canned' as per normal

As I said many times, those that appreciate the depth of the interactive link, will survive.

[pave]

This is what caught my attention:

...the personality who talks at you every ten minutes or so.

So, instead of getting a form of personal muzak, the listener also gets Voxzak. Right. Tesh, Donny et al being prime examples of content without any redeeming qualities, risk or spontaneity. I would also argue: or entertainment.
Doomed.
No. They haven't got this one covered - at all.